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Article: Luxury Lifestyle Award Winner 2024

Luxury Lifestyle Award Winner 2024

Luxury Lifestyle Award Winner 2024


We are pleased to announce that Posh Trading Center has been recognized as a luxury award winner for 2024. This prestigious accolade is a testament to our commitment to providing exceptional homeware products that elevate every corner of your home.

Luxury Lifestyle Awards is a global award selecting, recognizing, celebrating and promoting the best luxury goods and services all over the world. The goal of the company is to connect people with the best of luxury. LLA has evaluated more than 10 000 various goods and services in 400 categories from 60 countries and analyzed the results to give you a TOP list of the best of the best in the world. Such world-renowned brands as Chanel, Dom Perignon, and Ferrari were proudly named winners. The victory brings companies status and recognition, global promotion and exposure to an entirely new market of customers. 

Established in 2015 by acclaimed interior designer Sarah Ward, Posh Trading Company has quickly become a leader in luxury homeware. Sarah Ward's discerning eye for design and dedication to quality are evident in every piece created by Posh Trading Company.

Teaming up with Carl Turpin, Posh Trading Company has become a sanctuary for those who seek to infuse their living spaces with an aura of the extraordinary. We understand the significance of the dining room, where memories are forged and cherished.

Luxury Lifestyle Awards Interview with Sarah Ward

LLA: Could you elaborate on the craftsmanship behind your products, particularly the intricate process of gilding, and how it sets your brand apart in the luxury homeware market?

SW: Our pieces are handcrafted by skilled artisans who’s skills have been passed down through generations. The technique of gilding involves the leaf being hand applied piece by piece making each mat truly unique. Following the application of the silver leaf, eleven layers of clear lacquer are then applied. Each layer is hand-polished, taking several days to achieve the luxurious and lustrous end finish.

The colours are carefully considered and the quality is superb. That is what sets us apart. 

LLA: Your collaboration with MUSE Design brings together Eastern and Western aesthetics in your furniture collection. Could you discuss how this fusion of styles enhances the uniqueness of Posh Trading Company's offerings?

SW: What we love about Muse designs are the contemporary elegant shapes so artfully created with fabulous natural materials.  The elegance of both ranges works very harmoniously.

LLA: Posh Trading Company aims to transform homes into havens of luxury and sophistication. How do you ensure that each piece in your collection reflects this vision while also catering to a diverse range of tastes and styles?

SW: We have tried and tested partners based in Vietnam and trust them to help us with the product production.


LLA: The concept of luxury has evolved over time. How does Posh Trading Company define luxury in the context of modern living, and how do you stay ahead of evolving trends while maintaining a timeless appeal?

SW: Luxury is most definitely personal, as what is appealing and comfortable to one is different to another. But what is clear is that glamour and luxury go hand in hand. Owing to being out and about we are always aligned with trends, which are good to be aware of. But creating timeless design is a skill and that is what stands the test of time and what we strive to create.

LLA: Your collections extend beyond tableware to encompass various aspects of home decor, including bathroom accessories and workspace essentials. Could you speak to the importance of creating cohesive collections that cater to different areas of the home?

SW: The range make is easy for customers, and it allows a similar thread in terms of the connection and flow within a home or hotel.

LLA: Posh Trading Company's products are sought after by boutique hotels, fine dining establishments, luxury yachts, and private homes. How do you ensure that your offerings remain relevant and adaptable to different settings and clientele?

SW:  By awareness that different people like different things and need options to make things look nice.  They have a choice of finish, colour, size and shape. 

Thank you for your time today, Sarah!

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